Why Sports Creator Marketing Works

Sport collage. Basketball, american football, hockey, MMA, soccer. Professional athletes. Isolated in white. Set of images of different professional sportsmen

Authentic Connection

Fans follow athletes for their journey, creating genuine trust. When athletes recommend products, it carries 10x more weight than traditional ads.

Higher Engagement Rates

Student-athletes average 8-15% engagement rates vs. 2-3% for traditional influencers. Their audiences are highly engaged and responsive.

Cost-Effective

Work with 20 athletes for the cost of one celebrity endorsement. Get more content, wider reach, and better ROI.

Pricing Strategy Breakdown

1 Subscription Model (Best Value)

$299/mo
Starter Plan
  • • 5 creator bookings
  • • ~$60/creator
  • • Best for testing
$699/mo
Professional Plan
  • • 20 creator bookings
  • • ~$35/creator
  • • 40% savings
$1,499/mo
Enterprise Plan
  • • 50 creator bookings
  • • ~$30/creator
  • • White-glove service

2 Pay-Per-Campaign (Flexibility)

$150
Single Post
  • • 1 social media post
  • • Full usage rights
  • • 48hr delivery
$400
Video Package
  • • 30-60 sec video
  • • Multiple cuts
  • • 72hr delivery
$1,000
Full Campaign
  • • 3 posts + 1 video
  • • Story mentions
  • • 1 week delivery

Choose Your GamePlan

Flexible plans for athletes, brands, service providers, and fans to maximize your NIL potential

For Athletes

Build your brand, monetize your NIL, and connect with opportunities

Free

$0 /month

Get started with basic profile and discovery

  • Basic athlete profile
  • Searchable in directory
  • Receive brand inquiries
  • Access to NIL education
  • Dashboard analytics
  • Priority support
Most Popular

Pro

$29 /month

Everything you need to grow your NIL business

  • Everything in Free, plus:
  • Enhanced profile with video
  • Full analytics dashboard
  • Contract templates
  • Personalized video requests
  • Priority email support

Elite

$99 /month

Premium features for serious athletes

  • Everything in Pro, plus:
  • Dedicated account manager
  • Featured profile placement
  • Custom media kit design
  • Tax document automation
  • White glove support (24/7)

For Brands

Connect with student-athletes and launch authentic marketing campaigns

Starter

$99 /month

Perfect for small businesses and local brands

  • Search 500+ athletes
  • Up to 5 campaigns/month
  • Basic analytics
  • Contract generator
  • Campaign management tools
  • Dedicated support
Recommended

Growth

$299 /month

Scale your influencer marketing efforts

  • Everything in Starter, plus:
  • Unlimited campaigns
  • Advanced analytics & ROI tracking
  • Campaign workflow automation
  • Multi-user team access
  • Priority support

Enterprise

Custom

For agencies and large brands

  • Everything in Growth, plus:
  • Dedicated account manager
  • Custom integrations (API)
  • White-label solutions
  • Custom reporting
  • SLA & 24/7 support

For Service Providers

Agents, lawyers, accountants, photographers & more

Basic Listing

Get discovered by athletes

$49/mo
  • Directory profile
  • Client inquiries
  • Basic analytics

Featured Listing

Priority placement & leads

$149/mo
  • Everything in Basic, plus:
  • Top of search results
  • Verified badge
  • Priority support

For Fans

Get closer to your favorite athletes

Free Fan

Basic access to marketplace

$0
  • Browse athletes
  • Request personalized videos
  • Purchase autographs & merch

Superfan

Exclusive perks & early access

$9.99/mo
  • Everything in Free, plus:
  • 10% off all purchases
  • Early access to events
  • Exclusive content
  • Priority video requests

Frequently Asked Questions

Can I cancel anytime?

Yes! All plans are month-to-month with no long-term contracts. Cancel anytime.

Do you take a cut of athlete earnings?

We take 20% platform fee on transactions to cover payment processing, support, and platform costs.

Can I upgrade or downgrade my plan?

Absolutely! Change plans anytime. Upgrades take effect immediately; downgrades at next billing cycle.

Is there a free trial?

Athletes get free forever. Brands and service providers get a 14-day free trial of paid plans.

7 Types of Sports Creator Campaigns

Product Reviews

Athletes try your product in their training routine and share honest feedback with their audience.

Authentic testimonials
Multiple content pieces
High trust factor

Brand Ambassador

Long-term partnerships where athletes become the face of your brand for an entire season.

Ongoing visibility
Multiple touchpoints
Brand alignment

Giveaway Campaigns

Athletes host giveaways of your products to their followers, driving massive engagement.

Viral potential
Lead generation
Follower growth

Event Promotion

Athletes promote your event, grand opening, or launch, bringing their fanbase in-person or online.

Local reach
In-person appearances
Social media coverage

UGC Content Packs

Athletes create authentic user-generated content you can use in your own marketing channels.

Full usage rights
Multiple formats
Ad-ready content

Affiliate Programs

Athletes get custom discount codes and earn commission on sales they drive to your brand.

Performance-based
Trackable ROI
Long-term revenue

Multi-Creator Campaigns (Most Effective)

Work with 5-20 athletes simultaneously for coordinated launches, creating a wave of authentic content across multiple sports and audiences.

Maximum reach
Diverse audiences
Social proof at scale
Frequently Asked Questions

Your Questions, Answered

Still Have Questions?

Talk to our team about creating a custom campaign strategy for your brand