Powered by Grit. Not Scholarships.
The NIL program for athletes who don't get scholarships but work harder than anyone. Your hustle story deserves to be told—and paid.
D2 Football walk-on works overnight at warehouse, serves tables, and still makes practice. Partnered with Red Bull.
Soccer walk-on paying her own way. The hustle story that local gym wanted to sponsor. Now earns $400/month.
Baseball walk-on never played a game. But his practice grind inspired local coffee shop. $250/week ambassador.
Brands that understand: the best stories aren't always about stars. They're about heart.
"Powered by Grit" series sponsored by Red Bull
Underdog mentality aligns with fitness hustle culture
Relate to the scrappy, bootstrap mentality