Powered by Grit. Not Scholarships.
The NIL program for athletes who don't get scholarships but work harder than anyone. Your hustle story deserves to be told—and paid.
D2 Football walk-on works overnight at warehouse, serves tables, and still makes practice. Partnered with Red Bull.
Soccer walk-on paying her own way. The hustle story that local gym wanted to sponsor. Now earns $400/month.
Baseball walk-on never played a game. But his practice grind inspired local coffee shop. $250/week ambassador.
"Powered by Grit" series sponsored by Red Bull
Underdog mentality aligns with fitness hustle culture
Relate to the scrappy, bootstrap mentality